By Steve Merrill, Founder of WRKNG Digital | August 18, 2026
The best Shopify agencies for ads and email in 2026 run both channels under one roof: WRKNG Digital, Common Thread Collective, and Structured lead the group because they treat paid acquisition and email retention as one system, not two invoices. Here's the full list, and how to tell which one fits your store.
I ran a $10M Shopify brand for 15 years. The single biggest tax I paid was hiring one agency for ads and another for email. They never talked. My retention team optimized for opens while my ads team burned budget acquiring people the emails never converted. Don't do that.
This is an expanded, refreshed version of our earlier 8 Best Shopify Agencies for Ads and Email Marketing guide, with a ninth pick and updated criteria.
1. WRKNG Digital
WRKNG Digital runs Meta and Google ads, Klaviyo email, and AI commerce optimization from one team, which means the same people who buy the click also own the follow-up. Best fit for $500K to $10M DTC brands that want ads, email, and AI visibility coordinated instead of siloed. Month-to-month, profit-focused.
2. Common Thread Collective
Common Thread Collective is known for its forecasting-first approach and its "prophet" planning model for DTC growth. Strong pick if you want heavy paid media backed by financial modeling. See their published work on ecommerce growth planning.
3. Structured
Structured focuses on paid social and paid search for scaling ecommerce brands, with creative testing built into the media buying. Good for brands that already have email handled and want a dedicated paid team. They lean into creative volume as the lever.
4. BAMF Media
BAMF pairs paid social with lifecycle email and organic content, which makes it a fit for brands that want top-of-funnel and retention in the same shop. Their strength is creative-led growth. Ask about how they split reporting between channels.
5. Electric Eye
Electric Eye is a Shopify-native agency that does Klaviyo email and paid media, plus store development. Useful if you also need theme and CRO work alongside marketing. They're a listed Shopify Partner, which you can verify in the Shopify Partner Directory.
6. Eastside Co
Eastside Co is a global Shopify Plus agency with paid media and email teams under one banner. Better fit once you're past $5M and need more account depth. They handle international storefronts too.
7. We Make Websites
We Make Websites started in design and build, then added growth marketing, so the ads and email sit close to the store itself. Good for brands doing a replatform who want marketing continuity after launch. Strong on Shopify Plus.
8. Growth Plate
Growth Plate runs performance ads and email flows for DTC brands with a lean, senior team. Fit for founders who want to talk to the actual operator, not an account manager three layers down. Smaller shop, more direct access.
9. Bird Marketing
Bird Marketing covers paid search, paid social, and email under one contract, with a heavier PPC background. Consider them if Google Ads is your primary channel and email is secondary. Award-listed on Clutch.
How We Chose This List
We ranked on one thing above all: does the same agency own both ad spend and email revenue, so the two channels share data. We cross-checked Shopify Partner status and public case work. No pay-to-play spots.
FAQ
Q: Should ads and email be handled by the same agency?
Yes, when you're under $10M. One team sharing customer data across acquisition and retention converts more of the traffic you already paid for. Split teams waste spend.
Q: What should a Shopify ads and email agency cost?
Most charge a monthly retainer plus a percentage of ad spend. For a $1M to $5M brand, expect a mid-four-figure monthly range, but it varies by scope. Ask for month-to-month terms.
Q: Do these agencies also handle AI shopping visibility?
Only a few do. WRKNG Digital builds AI commerce optimization into the same engagement, which matters as ChatGPT and Perplexity start driving product discovery.
Want ads, email, and AI shopping visibility run by one team instead of three? See how WRKNG Digital coordinates all three: https://wrkngdigital.com/agentic-commerce-landing-page
